CCA publishes a Corporate Social
Responsibility guide for Canadian
construction companies
Canadian Design and Construction Report
The Canadian Construction
Association (CCA) has announced
the publication of a new resource for
its members: Corporate Social
Responsibility in the Construction
Sector: A Practical Guide to CSR.
Tailored for the construction industry,
the guide explains the importance of
CSR and offers practical advice on
how to prepare or enhance a CSR
strategy. The guide was created
through a collaborative process and
is available as a free download from
the CCA website.
Tool to help members articulate
environmental and social impact
encouraging companies to
voluntarily undertake initiatives that
enable them to operate in an
economically, socially and
environmentally sustainable
manner.” “Although CSR is recognized as
important in business, there is often
uncertainty associated with how to
implement it,” said Stephen Coote,
chair of the CCA business and
market development committee.
Practical resource for learning
more and to get started
CSR includes voluntary initiatives
or actions that a company chooses
to undertake to improve its social
and environmental performance in
relation to stakeholders. It means
going beyond the codes and
standards that construction
companies are required to adhere to
by law. “We see CSR as a business
strategy,” said Stephen. “Although
many construction companies may
be practicing some aspect of CSR,
we hope that with this easy-to-use
guide, small, medium and large
construction firms will be more
encouraged to continue to develop,
enhance or implement a CSR
strategy.” Public owners and the public
increasingly want to see Canadian
construction companies articulate
the environmental and social impacts
of what they do and how these
impacts are addressed. The
convergence of issues ranging from
triple-bottom line procurement (e.g.
balancing commercial and
sustainability considerations aka
“people, planet, profit”) to carbon
neutral regulations as well as zero
waste 2030 initiatives is
unprecedented. “Our current strategic plan
identified promotion of ethical
business practices within the
industry as an objective,” said CCA
chair Chris McNally. “In October
2015, CCA adopted a policy
statement related to CSR
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10 – Winter 2018 — The Canadian Design and Construction Report
Corporate Social Responsibility
in the Canadian Construction Sector:
A Practical Guide to CSR
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— Winter 2018 – 11
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