Pomerleau employees are celebrating the successful completion of the Pomerleau Challenge, a 30-hour open-air sporting event which started Sept. 29 in the Fjord-du-Saguenay National Park in Quebec.
“We often hear of corporate tactics and campaigns aimed at improving employee engagement, but I can assure you that you’ve never heard of anything quite like the Pomerleau Challenge,” said a Pomerleau media relations representative.
More than 325 employees from across the country competed in the event, after concluding close to 4,000 hours of training (on company time) in the past few months.
There were seven pre-challenges leading to the event, which included a multi-component circuit with 23 km. of field running, a 5 km. obstacle course, 200 m. via ferrata, and 6 km of rafting.
“Pomerleau has been organizing this type of large-scale challenge for a few years now,” the company said in a fact sheet.
“They climbed Mount Washington in 20009, biked from Ottawa to Halifax in 2010, and ran from Montreal to New York in 2014. Each of these challenges not only allowed Pomerleau to stand out in its industry but also to promote its fundamental values of love, excellence, authenticity, adaptability and innovation.”
The project also raised funds for the Red Cross and On the tip of the toes charities.